The streamer canceled the lesbian vampire romance series First Kill after only one season, despite its apparent popularity, after hearing the phrase "bury your gays.".
Sarah Catherine Hook and Imani Lewis starred as Juliette (Sarah Catherine Hook) and Calliope (Imani Lewis), respectively, heirs to vampire families and vampire hunters.
In an effort to make their first kill, the two teen girls are both encouraged to do so, but they find themselves falling in love with each other instead.
Netflix's first season ended with cliffhangers that viewers won't see resolved unless the show is picked up by another network.
Netflix shows are ultimately decided by weighing viewership against cost, and First Kill did not meet viewing and completion thresholds, sources told Deadline.
In that same article, the entertainment publication reported that within three days of its release, First Kill was among the Top 10 English-language TV series.
With nearly 50 million hours viewed in its first week of release, it reached number three in that category, and Deadline stated that it "easily cleared 100 million hours viewed in its first 28 days."
First Kill's streaming figures make even less sense when compared to Heartstopper, the gay Netflix teen rom-com series based on Alice Oseman's webcomic.
According to Netflix data, First Kill garnered over 97 million viewing hours, while Heartstopper attracted 53 million. Heartstopper was renewed for two more seasons within weeks of its initial release
First Kill had double the views as Heartstopper, so Netflix's justification for canceling the show based on viewership doesn't make much sense.
Vanessa Schwab, who uses both she and they pronouns, wrote on Tuesday that finding out about her first TV project was one of the best days of her life.
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